The word of internet marketing has grown by leaps and bounds. Once upon a time, advertising was very limited and people could only use newspaper and magazines to reach the masses. It was expensive, not always effective and it had a limited. Businesses were very much limited to their local areas, except for a few successful mail order companies.
But internet marketing and the World Wide Web have broadened the horizons for every single business. Now potential customers and clients can come from all over the world. With a good website, your business can practically do business 24 hours a day without a single employee having to be "on the clock".
Social media and smart phones have also opened up a whole new arena for marketing and finding new clients. Customers now are more tech savvy than ever and many prefer to do business through social media and online. So what does this mean for the business owner and how can they get a piece of the action?
Facebook offers a great opportunity to jump into social media and it is free to set up your web page. You can advertise special events, introduce new products and offer great deals to your customers. The greater "Likes" your page garners, the greater chance it has to get to potential clients.
Smart phones also offer great opportunities. Customers can download apps that steer them to your business and products. Twitter is popular and many business now tweet about their services and products. By gathering "followers" you also have others in their social circle.
The internet and social media also help you do targeting that allows you to reach the people who would be most likely to become a customer. So take the time to educate yourself more about internet marketing, social media and what it all can do for you and your business.
But internet marketing and the World Wide Web have broadened the horizons for every single business. Now potential customers and clients can come from all over the world. With a good website, your business can practically do business 24 hours a day without a single employee having to be "on the clock".
Social media and smart phones have also opened up a whole new arena for marketing and finding new clients. Customers now are more tech savvy than ever and many prefer to do business through social media and online. So what does this mean for the business owner and how can they get a piece of the action?
Smart phones also offer great opportunities. Customers can download apps that steer them to your business and products. Twitter is popular and many business now tweet about their services and products. By gathering "followers" you also have others in their social circle.
The internet and social media also help you do targeting that allows you to reach the people who would be most likely to become a customer. So take the time to educate yourself more about internet marketing, social media and what it all can do for you and your business.
No comments:
Post a Comment